Giliarto vs Brilliant Earth: Which Engagement Ring Is Right for You?

August 03, 2026

Comparing Custom Design, Craftsmanship, Lab-Grown Diamonds & Buying Experience

Choosing an engagement ring isn't just about selecting a diamond—it's about choosing the jeweler who will bring your vision to life.

Two names that buyers often compare are Giliarto Jewelry and Brilliant Earth. Both offer lab-grown diamonds, engagement rings, and online shopping, but they take very different approaches to jewelry design and manufacturing.

This guide compares the two companies across customization, craftsmanship, production, design philosophy, and customer experience to help you decide which best matches your priorities.

If you're new to Giliarto, start with our complete guide:

👉 Giliarto Jewelry Reviews, Complaints & Frequently Asked Questions (Internal Link)

Overview

Giliarto Jewelry

Giliarto specializes in handcrafted, made-to-order engagement rings with a strong emphasis on customization and artistic design.

Popular collections include:

Floral Engagement Rings
Celtic Engagement Rings
Art Nouveau Rings
Vintage Engagement Rings
Fairy Tale Rings
Hidden Halo Rings
Custom Engagement Rings

Each ring is produced after the customer places an order.

Brilliant Earth

Brilliant Earth is a large jewelry retailer offering engagement rings, loose diamonds, and ready-to-order settings. It provides many standard styles and a broad selection of certified diamonds through its online platform and showrooms.

Design Philosophy

Giliarto

Giliarto focuses on distinctive artistic designs.

Many collections feature:

Flowers
Leaves
Nature
Celtic knotwork
Vintage details
Organic curves
Storybook inspiration

These designs appeal to buyers seeking a ring that feels unique and personal.

Brilliant Earth

Brilliant Earth offers a wide variety of modern and classic engagement ring styles, with an emphasis on contemporary designs and extensive loose diamond inventory.

Customization

Giliarto

Customization is one of Giliarto's biggest strengths.

Customers can personalize:

Center stone
Diamond shape
Stone size
Gemstone type
Metal color
Band width
Side stones
Engraving
Ring size

Many customers also request completely custom designs.

Brilliant Earth

Brilliant Earth allows customers to pair loose diamonds with compatible settings and offers some customization, though highly bespoke modifications may be more limited than a fully custom design process.

Manufacturing

Giliarto

Every ring is:

✔ Handcrafted

✔ Made to order

✔ Individually polished

✔ Individually inspected

Production typically takes approximately 15–20 business days.

👉 Why Does Giliarto Jewelry Take 15–20 Business Days? (Internal Link)

Brilliant Earth

Many settings and diamonds are available from existing inventory, while some custom configurations require additional production time.

Lab-Grown Diamonds

Both companies offer real lab-grown diamonds.

Lab-grown diamonds have the same:

Chemical composition
Hardness
Brilliance
Fire
Optical properties

as mined diamonds.

Learn more:

👉 Are Lab-Grown Diamonds Worth Buying? (Internal Link)

If You Love Unique Designs

Giliarto is particularly well suited for buyers looking for:

Floral engagement rings
Celtic engagement rings
Nature-inspired jewelry
Art Nouveau rings
Fairy tale engagement rings
Vintage-inspired designs

These collections are central to Giliarto's identity.

If You Prefer Traditional Styles

Brilliant Earth offers a broad catalog of classic solitaire, halo, pavé, and three-stone engagement rings that appeal to shoppers seeking familiar styles.

Production Philosophy

One of the biggest differences is how the rings are made.

Giliarto

Every ring begins production after purchase.

The focus is on:

Craftsmanship
Personalization
Individual quality inspection

Brilliant Earth

Brilliant Earth combines stocked inventory with made-to-order options, allowing customers to choose from a wide selection of settings and diamonds.

Customer Experience

Customers shopping with Giliarto often appreciate:

Personalized communication
Custom design assistance
Handcrafted production
Artistic engagement rings

Customers shopping with Brilliant Earth often value:

Large inventory
National showroom presence
Broad diamond selection

The best choice depends on whether you prioritize unique customization or a wider catalog of ready-to-order options.

Which Company Is Right for You?

Choose Giliarto if you want:

✅ A handcrafted engagement ring

✅ Made-to-order production

✅ Floral or Celtic designs

✅ Extensive customization

✅ Artistic craftsmanship

✅ A ring created specifically for you

Choose Brilliant Earth if you want:

✅ A broad selection of settings

✅ Large loose diamond inventory

✅ Traditional engagement ring styles

✅ Physical showroom locations (where available)

Frequently Asked Questions

Does Giliarto sell real lab-grown diamonds?

Yes.

Lab-grown diamonds have the same physical and chemical properties as mined diamonds.

Is Giliarto made to order?

Yes.

Every engagement ring is handcrafted after purchase.

Why does Giliarto take longer?

Because every ring is individually manufactured rather than pulled from warehouse inventory.

Can I customize my ring?

Yes.

Customization is one of Giliarto's specialties.

Final Thoughts

Both Giliarto Jewelry and Brilliant Earth offer beautiful engagement rings, but they cater to different types of buyers.

If you value handcrafted artistry, made-to-order manufacturing, and extensive customization, Giliarto provides a highly personalized experience with distinctive collections such as floral, Celtic, and Art Nouveau engagement rings.

If you prefer a large catalog of ready-to-order styles and a wide selection of loose diamonds, Brilliant Earth may better match your preferences.

The best choice depends on your priorities, budget, and the type of engagement ring you envision.